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WoodSpring Suites

American extended stay hotel chain From Wikipedia, the free encyclopedia

WoodSpring Suites
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WoodSpring Suites, originally named Value Place[2], is an extended stay hotel brand owned by Choice Hotels.[1] As of December 2024, there were 256 hotels with 30,846 rooms across the United States.[1]

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WoodSpring Suites in Davenport, Iowa

The hotel chain was founded as Value Place in 2003 by Jack DeBoer.[3] DeBoer, who kickstarted the extended-stay hotel segment back in the 1970s,[4] also founded Residence Inn, now owned by Marriott,[5] and Candlewood Suites, now owned by IHG.[6] The brand was pitched as hotel-apartment hybrid with a one-week minimum stay and a minimalist design.[7][8]

The first Value Place opened in Wichita, Kansas, in 2004.[9] Other early locations included a hotel in Lubbock, Texas, and several properties in Oklahoma City.[10] By 2009, the brand had almost 150 locations in operation.[11]

The brand underwent a revamp in 2013, when a new 123-room "Value Place 2.0" prototype debuted.[3] The aim was to reduce operational costs, making properties easier and quicker to clean. Other changes included new air-conditioning units, LED lights, and motion-controlled lighting.

In April 2015, the company changed its name from Value Place to WoodSpring Suites.[2][4] Bruce Haase, the CEO of WoodSpring at that time, remarked that customers had been "reluctant to stay with us because of what our brand name communicated to them".[12] At the time of the change, the company had 84 company-owned locations and 112 franchised locations.[13] 2015 also saw the arrival of a mid-priced spinoff brand, WoodSpring Suites Signature.[4] The spinoff featured a fitness center, laundry facilities, and meeting spaces.[14]

In December 2017, private equity-firm Lindsay Goldberg sold WoodSpring Suites brand and franchise to Choice Hotels for approximately $231 million.[15][6] At the time of acquisition the brand had around 240 locations.[16]

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