XEFRTM-AM

XEFRTM-AM is a radio station on 770 AM in Fresnillo, Zacatecas, Mexico. It is owned by GlobalMedia and is known as W Radio with programming from W Radio. The transmitter site is located southwest of Zacatecas.

XEFRTM-AM

Fresnillo, Zacatecas Mexico
Broadcast area	Zacatecas City
Frequency	770 AM[1]
Branding	W Radio
Programming
Format	News/talk
Affiliations	Radiópolis
Ownership
Owner	GlobalMedia (Transmisiones Mik, S.A. de C.V.)
History
First air date	2020 (2020)
Call sign meaning	FResnillo / Transmisiones Mik
Technical information
Power	25 kW[2]
Transmitter coordinates	22°45′56.5″N 102°40′02.2″W
Links
Webcast	Listen live
Website	globalmedia.mx

History

XEFRTM was awarded in the IFT-4 radio auction of 2017 and is one of three stations GlobalMedia companies obtained in the auction. The frequency had previously been occupied by XEIH-AM, which migrated to FM as XHIH-FM 103.3.