XHRKS-FM

XHRKS-FM (103.3 MHz) is a Spanish-language radio station that serves the McAllen, Texas (USA) / Reynosa, Tamaulipas (Mexico) border area.

XHRKS-FM

Reynosa, Tamaulipas Mexico
Broadcast area	McAllen–Reynosa
Frequency	103.3 MHz (HD Radio)
Branding	La Poderosa 103.3 FM
Programming
Format	Grupera
Ownership
Owner	Grupo AS (Grupo Radiofónico de Reynosa, S.A. de C.V.[1])
Sister stations	XHRT-FM, XERT-AM
History
First air date	August 8, 1953
Former call signs	XEJN-AM (1953–1962) XERKS-AM (1962–2020)
Former frequencies	940 kHz (1953–2020)
Technical information
Class	A
ERP	3,000 watts
Links
Webcast	XHRKS Poderosa listen live
Website	Website

History

XEJN-AM 940 received its concession on August 8, 1953. It was owned by Radio Televisora de Reynosa, S.A. until 1993. The station burned down in a 1962 fire; its facilities were a total loss.^[2] After the fire, the call letters were changed to XERKS.

In April 2018, XERKS began its AM-FM migration by signing on XHRKS-FM 103.3. XERKS-AM shut down in December 2020.

As of July 1, 2021, XHRKS changed its format from Romantica to make way for La Poderosa.