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Yuko Shimizu

Hello Kitty creator From Wikipedia, the free encyclopedia

Yuko Shimizu
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Yuko Shimizu (清水 侑子, Shimizu Yūko; born 1 November 1946) is a Japanese designer who created Hello Kitty.

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Early life

Shimizu was born in Kyoto, Japan, on November 1, 1946. She attended Musashino Art University, and joined Sanrio after graduation.

Career

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Hello Kitty

In 1974 Shimizu made the original design for Hello Kitty, whose fictional birthdate is November 1, the same as Shimizu's.[1][2] Hello Kitty is Sanrio's most successful and best known character. Shimizu based her name on Alice's black 'Kitty' from Through the Looking-Glass. Hello Kitty was designed to be a kawaii (cute) symbol to be used on merchandise.[1][2][3] In 1975, the design made her debut in Japan with her image on a coin purse.[1][2]

Sanrio has said Hello Kitty has no mouth because she "speaks from the heart" and that she is "Sanrio's ambassador to the world who isn't bound to one certain language."[4]

At Sanrio

In 1973, Shimizu designed the first original Sanrio character, Coro Chan, a bear.[5] Before designing Hello Kitty Shimizu also did designs of fruits for Sanrio.[6] Other characters designed by Shimizu for Sanrio include Bunny & Matty (バニー&マッティ), a rabbit and mice, and Yachiyo Charmer (八千代チャーマー), a girl wearing a kimono, all from 1974.[7][8][9][10]

After Sanrio

Shimizu left Sanrio in 1976 to get married. She has been working as a freelance designer ever since. She did not make a lot of money from Hello Kitty.[11]

The other characters she has created include Angel Cat Sugar and Rebecca Bonbon.[12] She has also published some picture books.

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References

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