Bestune

automotive marque of the FAW Group From Wikipedia, the free encyclopedia

Bestune
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Bestune is a Chinese manufacturer of passenger cars and SUVs based in Changchun, operating since 2018. It belongs to the Chinese concern FAW Group.

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History

FAW Besturn model line

In 2006, the Chinese automotive concern FAW Group created a new model line FAW Besturn,[1] targeting upper-middle-class customers. The first model to join the sub-brand was the mid-size limousine Besturn B70, which gained great popularity among customers in the Chinese market.[2]

The market success of the first model from the Besturn model line encouraged FAW to expand its offer with further models, including both sedans positioned below B70,[3] as well as above his, as well as the first SUV in the form of the X80 model presented in 2013.[4] The next and last premiere in the FAW Besturn model line was the small crossover X40, which hit the market in 2017.[4] Despite the expansion of the range, the popularity of the Besturn series models did not meet the expected goals of the FAW Group concern and began to decline.[5]

Brand Bestune

At the end of 2018, a decision was made to liquidate the Besturn model line under the FAW brand, creating a completely new brand Bestune.[6] The manufacturer gave it its own logo, as well as a new stylistic language and a different naming order. The first model of the Bestune brand was presented in the fall of 2018 SUV T77 developed in partnership with the electronics giant Xiaomi,[7] and in the following years, the offer was expanded to include further SUVs under the name T33,[8] T55[9] and T99.[10]

In 2020, the range was completed by the B70 limousine[11] being a continuation of the model from the former FAW Besturn B70 line, as well as the first electric car in the form of crossover E01.[12] In 2021, the manufacturer expanded its presence in the range of electric cars with another vehicle - minivana E05, later renamed Bestune NAT.[13] 2022 brought the presentation of a fastback based on the B70 as a response to models such as Citroën C5X or Ford Evos in the form of Bestune B70S.[14]

At the end of 2022, Bestune rebranded, presenting a new company logo and a refreshed stylistic language of its models. The first vehicles covered by the new tactics were the modernized T77 and T99 SUVs.[15] The third model from the revised range is a new design and the first premiere of 2023, a large minivan M9 developed together with the sister brand Hongqi.[16] After the pre-production presentation of a family of personalized prototypes in April 2023, the market debut of the production Bestune Pony took place in August of the same year. The electric microcar was created as a response to, among others, Wuling Hongguang Mini EV.[17]

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Products

Current models

  • Bestune M9 (2023-present), MPV
  • Bestune B70 (2006-present), midsize sedan
  • Bestune B70S (2022-present), compact SUV
  • Bestune T99 (2019-present), midsize SUV
  • Bestune T90 (2023-present), midsize SUV
  • Bestune T77 (2018-present), compact SUV
  • Bestune T55 (2021-present), compact SUV
  • Bestune E01 (2021-present), electric compact SUV
  • Bestune NAT (E05) (2021-present), electric MPV
  • Bestune Pony (2023-present), city car

Discontinued models

  • Bestune B50 (2009-2019), compact sedan
  • Bestune B90 (2012-2017), mid-size sedan
  • Bestune B30 (2015-2020), subcompact sedan
  • Bestune X80 (2013-2020), compact SUV
  • Bestune X40 (2016-2019), subcompact SUV
  • Bestune T33 (2019-2022), subcompact SUV
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Sales

Below are tables showing sales of Bestune models from the last couple of years. [18]

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References

Other websites

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