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The Nick Jr. Channel (also shortened to Nick Jr.) is an American pay television channel spun off from Nickelodeon's long-running Nick Jr. programming block. It is run by Paramount Global through its networks division's Kids and Family Group. The channel launched on September 28, 2009, and primarily targets preschoolers. Its lineup features a mix of originally-produced programming, along with series from the Nickelodeon weekday block; to avoid confusion between the two different entities, the separate channel has been identified on-air as the "Nick Jr. Channel" since March 2018 to the present day for promos and until September 2023 for the on-screen graphic.
|Headquarters||One Astor Plaza|
New York, NY, U.S.
Spanish (via SAP audio track)
|Picture format||1080i HDTV|
(downscaled to letterboxed 480i for the SDTV feed)
|Timeshift service||Nick Jr. East|
Nick Jr. West
|Parent||Paramount Media Networks|
|Launched||September 28, 2009; 13 years ago (2009-09-28)|
The channel replaced Noggin, which was relaunched as a streaming service in 2015 and acts as a separate sister brand. Noggin's programming is distinct from the Nick Jr. channel's: it mainly carried pre-teen-oriented programs at its launch, and its 2015 streaming service features a variety of exclusive series. From May 2021 to March 2022, the Nick Jr. channel aired an hour-long block of programming from the Noggin app every Friday. The block, titled "Noggin Hour," featured shows such as Noggin Knows and Kinderwood.
The Nick Jr. channel and the Nick Jr. block are both currently running. The latter airs weekdays on Nickelodeon from 7:00 a.m. to 2:00 p.m. ET (those hours vary during the summer months, other school break periods and on major national holidays), having traditional commercial breaks for certain programs. As of September 2018, Nick Jr. is available to approximately 70.310 million pay television households in the United States.