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Rotiboy
Malaysian multinational bakery chain From Wikipedia, the free encyclopedia
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Rotiboy is a Malaysian bakery chain based in Rawang, Selangor owned by Rotiboy Bakeshoppe Sdn Bhd.[2] It is known for their signature coffee-flavoured crusted buns modified after the Mexican concha.[3]
The company has more than 100 outlets in Malaysia, Indonesia, Thailand, South Korea, Saudi Arabia and the United Arab Emirates, as well planning to enter China market.[4]
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History
The company was founded in April 1998 in Bukit Mertajam, Penang,[5][6] with the name generated by accident when the founder's brother called his nephew, "naughty-boy" which sounds like "Rotiboy".[5] In 2002, the company migrated to Wisma Central, Jalan Ampang, Kuala Lumpur. Rotiboy successfully expanded in Klang Valley,[5] and in 2022, Rotiboy opened up its first franchise in East Malaysia in Kuching,[7] Sarawak, followed by other cities in the region such as Sibu, Bintulu and Miri.[8][9]
International expansion
In May 2004, Rotiboy International Pte Ltd was established in Singapore. Between 2004 and 2007, Rotiboy has expanded its operations to Singapore, Indonesia, Thailand and South Korea.[5] In 2012, Rotiboy opens its stores in United Arab Emirates and Saudi Arabia.[5]
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See also
References
External links
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