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consumerization
From Wiktionary, the free dictionary
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English
Etymology
From consumer + -ization or consumerize + -ation.
Noun
consumerization (countable and uncountable, plural consumerizations)
- (uncountable) The process of consumerizing.
- For many technologies, commercialization happens decades before consumerization.
- Mechanical refrigeration and air conditioning underwent commercialization decades before their consumerization.
- 2007 August 14, Steve Lohr, “Google and Microsoft Look to Change Health Care”, in New York Times:
- “What’s behind this is the mass consumerization of health information,” said Dr. David J. Brailer, the former health information technology coordinator in the Bush administration, who now heads a firm that invests in health ventures.
- (countable, rare) An instance of that process.
- a wave of IT consumerizations leading to the advent of the bring-your-own-device era
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