Vkusno i tochka
Russian fast-food chain / From Wikipedia, the free encyclopedia
Vkusno i tochka (Russian: Вкусно – и точка, IPA: [ˈfkusnə i ˈtotɕkə], lit. 'Tasty & that's it')[3][4][5][6][lower-alpha 1] is a Russian fast food chain based mostly in former McDonald's restaurants, with a menu that largely consists of rebranded McDonald's items. McDonald's closed their Russian stores in response to the Russian invasion of Ukraine; Vkusno i tochka restaurants mostly occupy former McDonald's restaurants that were sold to business magnate and entrepreneur Alexander Govor [ru], who was a company licensee in Siberia.[7][8][9][10][11]
You can help expand this article with text translated from the corresponding article in Russian. (June 2022) Click [show] for important translation instructions.
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Quick Facts Native name, Company type ...
Native name | Вкусно — и точка |
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Company type | Private |
Industry | Restaurant |
Genre | Fast food |
Predecessor | McDonald's Russia (1990–2022) |
Founded | 31 January 1990; 34 years ago (1990-01-31) in Moscow, Soviet Union (as McDonald's) 12 June 2022; 22 months ago (2022-06-12) in Moscow (as Vkusno i tochka) |
Founder | Alexander Govor [ru] |
Headquarters | 26 Valovaya Street, , Russia |
Number of locations | 885[1][2] |
Area served | Russia Belarus (as Mak.by) Kazakhstan (as I'm) |
Key people | Oleg Paroyev (CEO) |
Services | Master franchise |
Owner | Alexander Govor |
Subsidiaries | KSB Victory Restaurants (in Belarus) Food Solutions KZ (in Kazakhstan) |
Website | vkusnoitochka |
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The first restaurants in Russia were opened on 12 June 2022.[12]