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Toutiao (头条, "headlines") or Jinri Toutiao (今日头条, "Today's Headlines") is a Chinese news and information content platform, a core product of the China-based company ByteDance. By analyzing the features of content, users and users' interaction with content, the company's algorithm models generate a tailored feed list of content for each user.
Chinese news and information content platform
|Founded||August 2012 (August 2012)|
|Services||Information recommendation engine|
|Literal meaning||Today's Headlines|
Toutiao is one of China's largest mobile platforms of content creation, aggregation and distribution underpinned by machine learning techniques, with 120 million daily active users as of September 2017. It is also one of China’s largest demand-side platforms.